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“Nothing Is Abstract” by David Moog

  • Edinboro University Reeder Hall Lecture room 219 Meadville St Edinboro, PA 16412 (map)

David Moog – “Nothing Is Abstract” Presentation

When—TUESDAY SEPTEMBER 18, 2012 7:00 PM doors open at 6:30 pm $6.00 per person, $4.00 for students with ID, Pay at the door. Cash or check payable to PASNWPA. No credit cards or debit cards accepted.

Where—-Edinboro University Reeder Hall Lecture room
219 Meadville St Edinboro Pa 16412
LIMITED SEATING, you can pre-register by sending your payment with your name and email address to Patty Raydo, 7341 W. Lake Rd, Fairview Pa 16415. Pre-registration must be postmarked by Sept 10th or it will be returned to you. 814-474-2892

In his presentation “Nothing Is Abstract,” Buffalo-based photographer David Moog explores the transformational union of the Real and the photographer’s need to comprehend it. The program will include black & white and color photographic sequences. Moog will discuss how a sequence differs from the photographic series and how image juxtapositions — with their relationship to haiku, koans and music — function in pairs or extended compositions. The program “Nothing Is Abstract” is centered on the concept of questions, not answers; on the possibility of things for what they are, and things for what else they are. Moog will share his thinking on what he calls “the seduction of technology” as it applies to still photography, the impact of Photoshop, and why he works to simplify processes.


David Moog, b. 1944, attended St. Lawrence University, the Rochester Institute of Technology and the University of Buffalo. Moog was introduced to the photographer and mystic Minor White following a St. Lawrence lecture and exhibit organized by fellow student Michael Hoffman (who would eventually publish Aperture, the magazine of photography created by Minor White during his Rochester years). That chance meeting with Minor White was the impetus for a life-long dedication to image making. Moog left St. Lawrence to study with White, Beaumont Newhall, and with Arnold Gassan. Throughout the years work by Group f64 and Edward Weston have also been important influences.

In the 1970’s Moog opened a studio in Buffalo and went on to build an industrial advertising agency which specialized in interactive multi-media and collateral print. Moog’s career in commercial image making and graphic design continued until retirement in 2010. David Moog has always kept his personal image making separate and distinct from his years spent in advertising photography and industrial filmmaking.

Moog works primarily with view cameras and medium format cameras. He composes in the camera and prints images as given, adhering to the principles of Zone System exposure control devised by Ansel Adams.

Note: Digital technology changed everything for everyone. A digital camera-back has replaced film holders, and the view camera itself has been reduced in size. A Mac combined with an Epson 4800 inkjet printer substitutes for the darkroom. In addition to larger cameras, Moog has begun seeing with a toy camera that he calls his “pocket view camera.”

Later Event: September 13
Heather Reichel Opens Gallery